In a letter sent to clients on 6/15/2020, Thun Financial indicated that they are in the process of being sold to Creative Planning, L.L.C. Creative Planning will be purchasing the assets of Thun, effectively folding Thun into the larger entity.
What Does this Mean for Thun Financial’s Clients?
According to the letter, the transaction will close in the third quarter of 2020. Relationships will be moved to the new firm and assets will transfer over under Creative Planning’s management. Clients are being asked to sign a letter consenting to the changes, though it is a “negative consent” letter, meaning that assets will transfer if no explicit refusal to transfer assets is made.
Who Does This Benefit?
In many cases when firms move, they will change custodians or leave a more onerous broker/dealer with antiquated technology or a captive situation (such as an insurance company or a focus on proprietary products). In this situation, however, it is not the case. It appears the custodians will remain the same, with advisors also expected to be maintained. Resultantly, it is likely that the owner of the firm will benefit the most from this transaction. It is almost certain that a large payment will be made, often spread over multiple years depending on the clients that stay with the new company. Advisors may be also compensated with bonuses, although in many cases a bonus will come with strings attached such as non-solicit and/or non-compete arrangements.
OK….So Will I Benefit?
Great question, and a fair one to ask your current advisor as well as the owners (or senior management) of both firms. Items you may choose to inquire about include the current pricing for the new firm, the technology changes you may face, and how your experience may be improved. It is also not out of bounds to ask about advisor and owner compensation in this transaction as well as if your advisor will now be tethered to a new firm through an employment agreement. There is nothing wrong with an owner cashing in their proverbial “chips”, but as a client you have a right to know. Additionally, you should vet the new firm by checking out their website and the SEC public disclosure website and firm ADVs to educate yourself on any past regulatory issues and if you are comfortable with them.
What Are My Options?
You should take your due diligence seriously, particularly if you feel the new firm does not have a firm commitment to expats. You should certainly speak to those at Thun that you feel will help you make this decision, as well as other firms that work with expat investors. In being blatantly transparent, it’s what we do, and we would like to discuss how we can improve your wealth management experience. Find our more on our expat website, or schedule an appointment.